NotesFAQContact Us
Collection
Advanced
Search Tips
Source
Journal of Communication1
Education Level
Audience
Location
Laws, Policies, & Programs
Assessments and Surveys
What Works Clearinghouse Rating
Showing one result Save | Export
Peer reviewed Peer reviewed
Tankard, James W., Jr.; And Others – Journal of Communication, 1977
Presents evidence that nonverbal cues by newscasters are interpreted by the viewer as a sign of bias. Using two cues, raised eyebrows and a smile, the study produced data that suggest that the audience is aware of this influence. (JMF)
Descriptors: Behavioral Science Research, Bias, Cues, Media Research