Descriptor
| Business Communication | 1 |
| Consumer Economics | 1 |
| Contracts | 1 |
| Evaluation Methods | 1 |
| Readability | 1 |
| Readability Formulas | 1 |
| Research Design | 1 |
| Research Methodology | 1 |
| Use Studies | 1 |
Source
| Journal of Business… | 1 |
Author
| Funkhouser, R. Gay | 1 |
Publication Type
| Journal Articles | 1 |
| Reports - Research | 1 |
Education Level
Audience
Location
Laws, Policies, & Programs
Assessments and Surveys
What Works Clearinghouse Rating
Peer reviewedFunkhouser, R. Gay – Journal of Business Communication, 1983
Proposes that documents such as contracts, policies, etc. can be evaluated adequately only by analyzing how they are used by consumers and then designing a testing approach that reflects their usability rather than their readability, difficulty, etc. Tested versions of a loan contract to compare differences among evaluation procedures. (PD)
Descriptors: Business Communication, Consumer Economics, Contracts, Evaluation Methods


