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Stephens, Keri K.; Barrett, Ashley K.; Mahometa, Michael J. – Human Communication Research, 2013
This study relies on information theory, social presence, and source credibility to uncover what best helps people grasp the urgency of an emergency. We surveyed a random sample of 1,318 organizational members who received multiple notifications about a large-scale emergency. We found that people who received 3 redundant messages coming through at…
Descriptors: Higher Education, Crisis Management, Organizational Communication, Efficiency
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Zhao, Xiaoquan; Nan, Xiaoli – Human Communication Research, 2010
Self-affirmation has been shown to reduce biased processing of threatening health messages. In this study, the impact of self-affirmation on college smokers' reactions to gain- versus loss-framed antismoking public service announcements (PSAs) was examined. A consistent pattern of interaction was observed wherein self-affirmation produced more…
Descriptors: Self Efficacy, College Students, Smoking, Health Promotion
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Pfau, Michael; Van Bockern, Steve – Human Communication Research, 1994
Investigates the potential of inoculation for promoting resistance to smoking onset among young adolescents. Provides data from a two-year study of efficacy of inoculation videos for promoting resistance to smoking. Suggests that, if resistance approaches are to have a chance of success, they must target young adolescents at the transition from…
Descriptors: Adolescents, Communication (Thought Transfer), Communication Research, Health Education