Descriptor
| Audiences | 1 |
| Behavior | 1 |
| Behavioral Science Research | 1 |
| Cognitive Processes | 1 |
| Cognitive Style | 1 |
| Information Processing | 1 |
| Memory | 1 |
| News Media | 1 |
| Television Viewing | 1 |
Source
| Human Communication Research | 1 |
Author
| McCain, Thomas A. | 1 |
| Ross, Mark G. | 1 |
Publication Type
| Journal Articles | 1 |
| Reports - Research | 1 |
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Peer reviewedMcCain, Thomas A.; Ross, Mark G. – Human Communication Research, 1979
Attempts to validate the basic constructs of a theory of cognitive switching developed from human performance literature and signaled stopping research. Presents data which display behavioral traces of the ways people organize television news into their information-processing system. (JMF)
Descriptors: Audiences, Behavior, Behavioral Science Research, Cognitive Processes
