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Direct linkLee, Mina; Roskos-Ewoldsen, Beverly; Roskos-Ewoldsen, David R. – Discourse Processes: A Multidisciplinary Journal, 2008
The Landscape Model of text comprehension was extended to the comprehension of audiovisual discourse from text and video TV news stories. Concepts from the story were coded for activation after each sequence, creating a matrix of activations that was reduced to a vector of the degree of total activation for each concept. In Study 1, the degree…
Descriptors: Television Viewing, Television, Correlation, Models
