The relative success of a college fund-raising campaign in the current uncertain financial climate depends on (1) whether the college is in an economically troubled area; (2) how far the institution is into its campaign; and (3) base of giving (whether corporate, middle-income individual donors, or old money in other fields). (MSE)

A study investigated the type, activities, and regional context of alumni associations at 124 2-year colleges. Results indicate the most successful programs had more staff and fiscal resources, were well established, had fewer alumni in the area, were not members of the National Council for Resource Development, and emphasized personal…