Descriptor
Source
| Currents | 1 |
Author
| Crockett, David J. | 1 |
Publication Type
| Guides - Non-Classroom | 1 |
| Journal Articles | 1 |
Education Level
Audience
| Administrators | 1 |
| Practitioners | 1 |
Location
Laws, Policies, & Programs
Assessments and Surveys
What Works Clearinghouse Rating
Crockett, David J. – Currents, 1997
The Internet and other technological tools are rapidly becoming an expected means of communication for college and university public relations offices. Making this transition requires conquering fears of new technology, building on existing staff public relations skills, reorganizing operations to accommodate new tasks, enjoying the new…
Descriptors: Change Strategies, Computer Uses in Education, Higher Education, Information Dissemination
