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Dessoff, Alan L. – Currents, 1993
Alumni leaders should be included in a school or college capital campaign drive. The alumni office can help find prospects, provide events and programs for fund raising, promote the campaign, involve alumni staff members. Alumni themselves can assist in campaign planning and inspire others to give by donating themselves. (MSE)
Descriptors: Administrator Role, Alumni, Alumni Associations, Cooperation
O'Shea, Catherine L. – Currents, 1993
Advice to help a college or school development officer work effectively with a new chief executive officer includes participating in the search, making early contacts with the new administrator, coordinating working styles, keeping staff informed and comfortable with new processes, and launching new fund-raising initiatives as soon as possible.…
Descriptors: Administrator Role, College Presidents, Cooperation, Fund Raising
Todd, Barbara Tipsord – Currents, 1992
The administration's adviser to the Illinois State University Student Alumni Council examines the benefits of student participation in alumni affairs, outlines some considerations in the creation and development of a new student alumni program, and suggests program possibilities for different constituencies, including alumni, students, future…
Descriptors: Administrator Attitudes, Administrator Role, Alumni Associations, College Administration
Hardy, Roger – Currents, 1991
Advancement services, the group of functions that support fundraising and alumni relations, has evolved to include donor relations and stewardship, data processing analysis and programing, budget development and analysis, and event management. Centralizing these services under a single manager can lead to greater productivity. (MSE)
Descriptors: Administrator Role, Alumni, Ancillary School Services, Budgeting
McKee, Joan M.; Larson, Wendy Ann – Currents, 1991
Successful alumni travel programs require good organization, careful targeting, and attention to detail. Planning includes understanding audience demographics, choosing an appropriate tour, knowing current travel trends and constraints, selecting the best host for the group, calculation of costs and tax limitations, choosing a good agent, and…
Descriptors: Administrator Role, Alumni Associations, Alumni Education, Budgeting
Lauer, Larry D. – Currents, 1999
Outlines an eight-step approach to launching an integrated college or university marketing/fund-raising program: finding a visionary campus leader; getting presidential support; assembling a three-tier marketing structure; considering new ways of defining quality; developing a marketing "blueprint"; selling the program on campus; embracing…
Descriptors: Administrator Role, Budgeting, College Administration, College Planning
Wise, Charles B. – Currents, 1994
Issues college fundraisers must address before beginning a campaign include organizational readiness, administrator and trustee readiness, administrator willingness to lead, availability of volunteers, development staff readiness, information systems capacities, firmness of policy and procedures, use of consultants, funding sources, and…
Descriptors: Administrative Policy, Administrator Attitudes, Administrator Role, Alumni