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Direct linkMcMahon, Kibby; Ruggeri, Azzurra; Kämmer, Juliane E.; Katsikopoulos, Konstantinos V. – Creativity Research Journal, 2016
Brainstorming research has claimed that individuals are more creative than groups. However, these conclusions are largely based on measuring creativity by the number of ideas generated, and researchers have tended to neglect other important components of creativity, such as the quality of developed ideas. These studies aim to address this gap in…
Descriptors: Foreign Countries, Concept Formation, Brainstorming, Creativity
