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ERIC Number: EJ911669
Record Type: Journal
Publication Date: 2011-Feb
Pages: 6
Abstractor: As Provided
ISBN: N/A
ISSN: ISSN-0010-0277
EISSN: N/A
Available Date: N/A
There Are at Least Two Kinds of Probability Matching: Evidence from a Secondary Task
Otto, A. Ross; Taylor, Eric G.; Markman, Arthur B.
Cognition, v118 n2 p274-279 Feb 2011
Probability matching is a suboptimal behavior that often plagues human decision-making in simple repeated choice tasks. Despite decades of research, recent studies cannot find agreement on what choice strategies lead to probability matching. We propose a solution, showing that two distinct local choice strategies--which make different demands on executive resources--both result in probability-matching behavior on a global level. By placing participants in a simple binary prediction task under dual- versus single-task conditions, we find that individuals with compromised executive resources are driven away from a one-trial-back strategy (utilized by participants with intact executive resources) and towards a strategy that integrates a longer window of past outcomes into the current prediction. Crucially, both groups of participants exhibited probability-matching behavior to the same extent at a global level of analysis. We suggest that these two forms of probability matching are byproducts of the operation of explicit versus implicit systems. (Contains 1 table and 3 figures.)
Elsevier. 6277 Sea Harbor Drive, Orlando, FL 32887-4800. Tel: 877-839-7126; Tel: 407-345-4020; Fax: 407-363-1354; e-mail: usjcs@elsevier.com; Web site: http://www.elsevier.com.bibliotheek.ehb.be
Publication Type: Journal Articles; Reports - Evaluative
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
Grant or Contract Numbers: N/A
Author Affiliations: N/A