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Mail and Web Surveys: A Comparison of Demographic Characteristics and Response Quality When Respondents Self-Select the Survey Administration Mode
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Mackety, Dawn M. – Online Submission, 2007
The purpose of this study was to use a nonexperimental, quantitative design to compare mail and web surveys with survey mode self-selection at two data collection waves. Research questions examined differences and predictabilities among demographics (gender, ethnicity, age, and professional employment) and response quality (pronoun use, item…
Descriptors: Mail Surveys, School Guidance, School Counselors, Response Rates (Questionnaires)