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Direct linkYao, Qingjiang; Martin, Mary C.; Yang, Hsin-Yen; Robson, Scott – Journal of Marketing for Higher Education, 2019
Based on a representative sample of students from four public universities in a Midwestern state, this study finds that universities' campus diversity has positive influences on their students' diversity awareness and social trust and no negative effects on those universities' internal brand identification. Diversity awareness and ethnic identity…
Descriptors: State Universities, Student Attitudes, Student Diversity, Trust (Psychology)
Almarghani, Eman M.; Mijatovic, Ivana – Teaching in Higher Education, 2017
The passive role of students in their learning and education and the absence of student engagement in higher education institutions (HEIs) are quite common in many higher education institutions in developing countries. The main objective of the research presented in this paper is to explore the influential factors on student engagement in HEIs in…
Descriptors: Learner Engagement, Undergraduate Students, Teaching Methods, Foreign Countries
