Background: Visual metaphors (VMs) have gained significant attention from cognitive linguists for their ability to help learners understand linguistic structure. However, few studies have explored how incorporating a VM-supported instructional design can help instructors elucidate the abstract concepts of the business model canvas (BMC) to enhance…

The results of three meta-analyses show that the effectiveness of learning from animations, when compared to learning from static pictures, is rather limited. A recent re-analysis of one of these meta-analyses, however, supports that learning from animations is considerably more effective than learning from static pictures if the specifics of the…

The aim of this study was to investigate the role of visual/verbal cognitive style and interactivity level in dynamic and non-dynamic multimedia learning environments. A group of 235 biology students learned about photosynthesis either from a computer-based animation or a series of static pictures with spoken explanatory text. Participants were…

This research assessed how emotive animated agents in a simulation-based training affect the performance outcomes and perceptions of the individuals interacting in real time with the training application. A total of 56 participants consented to complete the study. The material for this investigation included a nursing simulation in which…

Multimedia materials are now increasingly used in curricula. However, individual preferences for multimedia materials based on visual and verbal cognitive styles may affect learners' emotions and performance. Therefore, in-depth studies that investigate how different multimedia materials affect learning performance and the emotions of learners…

In a 2 x 2 design, we examined the role of visual cognitive style in two multimedia-based learning environments (text plus static pictures/animations). A statistically significant interaction was obtained for deeper comprehension: Highly developed visualizers (HDV) who learned with static pictures performed better than HDV who learned with…

This paper examines the transferability of successful cueing approaches from text and static visualization research to animations. Theories of visual attention and learning as well as empirical evidence for the instructional effectiveness of attention cueing are reviewed and, based on Mayer's theory of multimedia learning, a framework was…

The purpose of this study was to determine: (1) how different types of dynamic visual facilitate the achievement of specific types of educational objectives; (2) whether the use of dynamic visualization influenced the amount of time needed by learners to process the information; and (3) whether there is an interaction between the amount of time…

Today's literature on the psychology of learning points out that intelligent learning is the formation of concept structures communicated and manipulated by means of symbols. The study presented in this paper examines the learning of biology by means of unguided viewing of television using two different television symbol systems: story animation…

The Spanish version of "Sesame Street" was used in a project in a class of 12 students in the second semester of first-year Spanish at Phillips Exeter Academy, and an attempt was made to evaluate the usefulness of the series in second language acquisition. This account of the project has five parts: (1) a history of the production of…