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Download full textLaura H. Downey; Kristy Terp; Sylvia H. Byrd – Journal of Human Sciences & Extension, 2021
Social marketing campaigns are effective in promoting health behavior changes in individuals and communities. Mississippi State University Extension Service's (MSU Extension) Office of Nutrition Education launched a statewide social marketing campaign branded HappyHealthy to target nutrition and healthy lifestyle-related behaviors of Supplemental…
Descriptors: Federal Programs, Nutrition, Welfare Services, Nutrition Instruction
