This paper applies business marketing principles to college student services, introduces a model for measuring the life cycle of a service, outlines strategic planning procedures, and describes the implementation of a comprehensive student service marketing program at Seminole Community College in Florida. An overview of marketing defines…

Coalitions of service providers are playing increasingly large roles in developing policies and programs affecting youth. Community coalitions are cost-effective, efficient ways to expand services and to increase the capacity of the community to plan and program for young people. This manual provides a basis for examination of the coalition…

One of nine volumes in a series on recreation for the handicapped, the report examines new concepts and processes in special recreation. Among 10 topics considered are the following: goals of community recreation for the handicapped; delivery system; guidelines for management and development; local community leadership; planning, cooperation and…

With aggressive development and marketing, the University of Texas now has top-ranked women's athletic teams and an admirable academic record among its athletes. (MSE)

Discusses factors in a changing society that will make it necessary for companies to revamp their human resources function. Topics include technology, demographics, emerging career categories, human resources planning, benefits, legal trends, and training and development. Tells how to revamp the human resources function. (CH)

Explains the issue theme, which is alternate delivery systems for vocational education. Somewhat fewer delivery systems were identified than was anticipated. (CH)

Discusses the field of distance education, including such topics as (1) competition, (2) costs, (3) effect on students, and (4) teacher preparation. Also describes different types of video technology that can be used in distance education. (CH)

Describes the past and present involvement of American universities with Nigerian universities. Proposes ways in which Black American universities might provide technical assistance to Nigerian universities and presents a model for development of a program of assistance. (KH)

Looks at how trainers can use managers and participants as resources in drawing up workshop objectives. Emphasizes planning as a critical first step in creating an effective workshop design. Examples focus on a one-day supervisory skills training workshop. (CT)

Reviewed health education techniques, strategies, and methods that can be applied in designing and implementing a drug education program. Analyzed the roles and functions of the drug educator in program planning and evaluation, organization and promotion of drug education, and extension of drug education through communication. (LLL)

Defines primary prevention, end-state, and stressful life variable models to guide the design of primary prevention activities. Objectives of primary prevention include reducing the incidence of emotional distress in a designated population and promoting emotional health. Assessment strategies and program components are also discussed. (JAC)

Presents a model for constructing and evaluating an effective alumni volunteer program to aid the student recruitment effort. A review of successful programs reveals certain common features and provides important touchstones for other schools looking for the principles and practices with which to organize their own efforts. (Author)

Examines program development: diagnosis, design, and delivery of a program idea and refers to "level two" programs in sections on diagnosis and design and to "level one" programs in sections on delivery. It is meant to stimulate some ideas for new approaches to establishing successful student services programs. (Author)

Presented are the focus and the annotated issues from a workshop on new perspectives in population education for 19 Pacific Island journalists, both print and broadcast, from government and nongovernment agencies. The regional workshop was jointly organized by UNESCO and the South Pacific Commission during February 1990, in Auckland, New Zealand.…

This series of reports explores a statewide solution to the work force problems in Texas. The previous report, A Call to Action, described the current status of the Texas work force and introduced the concept of the Human Investment System as a means to improve that status by making human investment and people-serving programs and services in…