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Frazier, Barbara J.; Niehm, Linda S.; Stoel, Leslie – Journal of Case Studies in Education, 2012
The Rural Entrepreneurship Teaching Unit (RETU) is designed to acquaint university retailing and hospitality majors with rural entrepreneurship opportunities. The unit is an outcome of a federal grant focused on the contribution of the local retail sector to rural community resilience. The RETU integrates knowledge regarding rural development,…
Descriptors: Undergraduate Students, Entrepreneurship, Rural Education, Retailing