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Ritter, Lois A., Ed.; Sue, Valerie M., Ed. – New Directions for Evaluation, 2007
Research regarding the optimal fielding of online surveys is in its infancy and just beginning to offer clear suggestions for effective recruiting of participants as well as techniques for maximizing the response rate. In this article, the authors discuss the process of recruiting participants by e-mailing invitations to a list of recipients…
Descriptors: Response Rates (Questionnaires), Sampling, Evaluation Methods, Computer Assisted Testing
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Ritter, Lois A., Ed.; Sue, Valerie M., Ed. – New Directions for Evaluation, 2007
This chapter provides an overview of sampling methods that are appropriate for conducting online surveys. The authors review some of the basic concepts relevant to online survey sampling, present some probability and nonprobability techniques for selecting a sample, and briefly discuss sample size determination and nonresponse bias. Although some…
Descriptors: Sampling, Probability, Evaluation Methods, Computer Assisted Testing
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Mitra, Ananda; Jain-Shukla, Parul; Robbins, Adrienne; Champion, Heather; Durant, Robert – International Journal on E-Learning, 2008
This article provides a broad overview of the definition of web-based surveys examining some of the benefits and burdens related to using the Web for data collection. It draws upon the experience of two years of data collection on 10 university campuses demonstrating that there are noticeable differences in the speed with which web-based surveys…
Descriptors: College Students, Research Methodology, Data Collection, Internet