This article explores the value of generative AI (genAI) tools for much-needed support for instructors in higher education in the realm of course design. Two authors detail their experiences partnering with two distinct tools, ChatGPT and Bard (now known as Gemini), for communication course development, emphasizing iterative collaboration with…

Significant stigma exists to marginalize persons living with HIV/AIDS (PLWHA). Research has demonstrated it is possible to reduce stigma and prejudice through the development of meaningful and innovative education. The purpose of this article is to explore the ways in which the creative and purposeful use of AIDS Artwork as an educational tool may…

Creativity, which has now entered the discourse in higher education alongside other agenda items such as enterprise, entrepreneurship and innovation, is an elusive and complex notion. It may evade the sort of definition, categorisation and compartmentalisation required to integrate it fully into the curriculum frameworks and assessment regimes…

In this conceptual article, the authors describe an alternative course structure that joins learning key marketing concepts to creative problem solving. The authors describe an approach using a convergent-divergent-convergent (CDC) process: key concepts are first derived from case material to be organized in a marketing matrix, which is then used…

Instructors face many choices, and their decisions and actions should be based on certain concepts. Believing that many instructors do not know enough about those concepts and the educational research and theories behind them, the authors brings together a synthesis of what is available in the realm of teaching and learning: theoretical and…