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Yeager, Joseph; Sommer, Linda – Qualitative Report, 2005
The combined tools of psycholinguistics and systems analysis have produced advances in motivational profiling resulting in numerous applications to behavioral engineering. Knowing the way people frame their motive offers leverage in causing behavior change ranging from persuasive marketing campaigns, forensic profiling, individual psychotherapy,…
Descriptors: Qualitative Research, Psycholinguistics, Systems Analysis, Research Methodology
Yeager, Joseph; Sommer, Linda – Qualitative Report, 2007
Combining psycholinguistic technologies and systems analysis created advances in motivational profiling and numerous new behavioral engineering applications. These advances leapfrog many mainstream statistical research methods, producing superior research results via cause-effect language mechanisms. Entire industries explore motives ranging from…
Descriptors: Research Tools, Qualitative Research, Language Research, Systems Analysis
Linguistic Mechanisms Cause Rapid Behavior Change. Part Two: How Linguistic Frames Affect Motivation
Yeager, Joseph; Sommer, Linda – Qualitative Report, 2007
Written and spoken language contains inherent mechanisms driving motivation. Accessing and modifying psycholinguistic mechanisms, links language frames to changes in behavior within the context of motivational profiling. For example, holding an object like an imported apple feels safe until one is informed it was grown in a toxic waste dump.…
Descriptors: Language Processing, Research Tools, Qualitative Research, Language Research

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