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Petranek, Jan G. – Currents, 1984
Recent technological advances have put alumni-development computer systems within reach of most colleges and universities. Options, including the types of hardware available, the many ways to match an office's needs to your hardware, and the types of software available are discussed. (MLW)
Descriptors: Alumni, Computer Programs, Computers, Data Collection
Halpern, Sheldon; Rosenblum, Jesse H. – Currents, 1986
The spreadsheet can be a powerful tool in marketing. Using a spreadsheet and admissions data, models can be built for: periodic reports of admission status, projections of the size and quality of the incoming class, and long-term recruitment strategy. (MLW)
Descriptors: College Admission, Computer Oriented Programs, Data Processing, Futures (of Society)
