This article presents a model for the formulation of marketing communications strategies geared both to efficiency in direct marketing efforts and effectiveness in the creation of individual program enrollments and institutional identity. (CT)

Addresses three issues which confront educators involved with individualizing education. The first section defines individualized education, the second describes the advantages of an individualized program, and the third section details some approaches to individualizing vocational education. (Author/CT)

The author provides an overview of a systematic process for developing proposals and describes the four major phases of concept development, proposal writing, funding agency review, and project operation. (Author/CT)

Describes a Wisconsin program which is aimed at delinquency prevention. Discusses program development, components, and theory; and the requirements of leadership, volunteers, and youth involvement. Journal available from National Office for Social Responsibility, 208 North Washington, Alexandria, VA 22314. (CT)

This article discusses effective strategic planning and management of employer cooperative education programs. It examines types of planning, the need for such programs, and implementation strategies. Several case studies are considered: Dayton-Hudson, IBM, AT&T, Delta Airlines, and Rockwell International. (CT)

A program for gifted adolescents at Franklin and Marshall College has involved 172 junior high and high school students over a three-year period in seminars. Despite problems, the program has expanded, resulting in five types of benefits, including challenge, basic skills, and research opportunities. (CL)

Sales training programs require continual evaluation. The authors present a conceptual model of the interrelationships of planning, training, evaluation, and modification (IPTEM) in corporate sales training programs. (CT)

Discusses industry-based industrial arts: components of this base; structure of the base; and organizing industry-based industrial arts programs using processing, management, and model enterprise modules. (CT)

Recognizing the diversity in experience and training among teacher aides, the Yucaipa School District established a formal inservice program for this employee group. This article describes how the district developed a seminar program to help instructional aides in improving their skills. Reactions to the program were favorable. (Author/SJL)

Describes an Illinois high school teacher mentoring program designed to promote interactions between new and experienced teachers, share research on effective instruction, and disseminate information on school policies and routines. This article summarizes program development stages for use of administrators considering similar programs. (MLH)

Presents guidelines and strategies for the joint development and subsequent implementation of the individualized education programs (IEPs) and the relationship between special education and vocational education in this process. Three major topical areas are explored: key concepts, IEP development in vocational education, and IEP implementation…

Describes the development of the University of Twente from a regional teaching university to a national research university, the "entrepreneurial university" of the Netherlands. Focuses on spinoffs from the university, an incubator in a business and science park and the generation of venture capital. Estimates the regional impact of such…

Project UPSTART, during this fourth year of outreach, offered assistance in replicating its developed Sequenced Neuro-Sensorimotor Program (SNSP) for severely multihandicapped infants, pre-schoolers, young adults and their families. Future replication sites were identified. Programs received outreach assistance in the areas of staff training,…

The federally mandated evaluation system resulted from past failures to provide Congress with accurate information on how well Title I was working. The new system which is designed to aggregate locally developed evaluations into a national summary is described. (Author/RL)

The supervision/management of a project that identified the educational objectives in the basic skills for South Carolina, and which relied heavily on a contractor's services, is retrospectively viewed. Some potentially generalizable principles of supervision for such development projects are isolated. (Author/AL)