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| Advertising | 1 |
| Comparative Analysis | 1 |
| Computer Networks | 1 |
| Computer Security | 1 |
| Computer Software | 1 |
| Cost Effectiveness | 1 |
| Creativity | 1 |
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| Walker, Becki | 1 |
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Peer reviewedWalker, Becki – CD-ROM Professional, 1995
Describes three companies' approaches to marketing and selling CD-ROM products on the World Wide Web. Benefits include low overhead for Internet-based sales, allowance for creativity, and ability to let customers preview products online. Discusses advertising, information delivery, content, information services, and security. (AEF)
Descriptors: Advertising, Comparative Analysis, Computer Networks, Computer Security
