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Sammis, John; Bailey, Holly – CURRENTS, 2010
For the past couple of decades, customer relationship management has been quietly establishing itself as the way everybody does business. Migrating to the education community only in the past five years or so, it has acquired a more genteel transcription of its acronym: constituent relationship management. However one decodes the letters, CRM is…
Descriptors: Computers, Marketing, Student Recruitment, Alumni
Briggs, Linda L. – Campus Technology, 2006
Everyone on your campus needs information, and if your institution is like most schools, you have plenty of it to share. But which types of data warehousing and business intelligence systems you choose, and how accessible, usable, and meaningful those tools make all of that information, remain the big questions for many technologists and…
Descriptors: Information Technology, Management Information Systems, Database Management Systems, Educational Innovation
McCracken, Holly – Online Journal of Distance Learning Administration, 2005
Using the experience of the University of Illinois at Springfield's College of Liberal Arts and Sciences at the as a foundation for discussion, this paper addresses the provision of student support services to distant students within the context of development and expansion. Specific issues for consideration include: integrating student support…
Descriptors: Academic Support Services, Web Based Instruction, Guidelines, Distance Education

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