This article puts forward a credo of librarianship, particularly public librarianship. The writer addresses the differences between academic and public librarianship and suggests that there is little actual difference, and that apparent differences are differences in how librarians react to the environment in which they operate. The effects of the…

This essay served as the basis for the opening keynote speech during the Library Assessment Conference in Baltimore in 2010. It set the stage by tracing the demands for accountability in the beginning of the century and outlining progress made. It provided important background and context for the following four keynote papers delivered by Megan…

In his 30 years as a library wholesaler, first as VP and general manager of Brodart Books, Library, and School Automation divisions and since 2000 as president of the Library & Education division of Baker & Taylor (B&T), George Coe has been instrumental in a whole host of innovations. They go way beyond the selection, processing, and delivery of…

When Louise Schaper opened the new Fayetteville Public Library (FPL) in Arkansas in 2004, she brought the state's second LEED Silver-certified building to completion. The green building fulfilled a community expectation for sustainable innovation established through complex public dialog, and the library went on to become the "2005 LJ/Gale Library…

Librarians face a dilemma, one to which most of them appear to be oblivious. Everybody knows about lots of modern problems that confront libraries and librarians these days. The problem under discussion here is of another order altogether: that librarians are taken too seriously by some of the populace they serve; that they sometimes do not take…

The rapidly evolving digital world inspires much use of nautical terminology: (1) navigation; (2) discovery; (3) the voyage; and (4) the new terrain at the end of the journey. Considering how quickly new technologies are arriving on smartphones, the nautical adventure is continuing at an increased pace. Innovations in basic library services follow…

The Reading Agency has been backing and building a movement in libraries called reader development. The movement is creating a livelier, more interventionist reading service that's both much more attractive and socially relevant. A focus on reader development is changing the way public libraries work, and transforming people's lives in the…

Defines the concept of marketing and relates models involving the exchanges and transactions of markets and charities to services offered by libraries. Market segmentation, understanding the behavior of markets, competition, and movement toward a market-oriented library are highlighted. Nineteen references are cited. (EJS)

The paper describes the introduction of Web 2.0 techniques and tools at the Yarra Plenty public library in Victoria, beginning with library staff. The author argues that as libraries move from Web 1.0 type delivery systems to the social networking world of Library 2.0 librarians need to deploy and make accessible these radically different systems,…

Reflects on the relationship of the generalist approach to the public library mandate to serve a total community and to the provision of educational, recreational, and informational materials to users. (Author/FM)

Urges public librarians to promote the fact that children's services are provided in a totally nonthreatening atmosphere without discrimination or depersonalization. (FM)

Discusses objectives for public library services to the disabled in terms of material, equipment, facilities, services, and staffing, and reports selected results of a 1979 survey of public library service to the physically impaired. (FM)

Public library services are threatened by a national mood of economic conservatism. Librarians should actively combat the threat by defending services, making collective decisions, resisting inflation, seeking federal support, responding to charges from politicians, and increasing efficiency. (FM)

Addresses the questions of why librarians engaged in serving children are on the defensive about the way in which they evaluate their services, and what can be done to bring children's services back into the mainstream of library thinking. (FM)

Recommends that public libraries be aware of the need to develop basic preservation policies in order to safeguard local treasures and to extend the life of the collection as a whole. The importance of cooperation is asserted in the light of limited budgets. A selected bibliography is included. (FM)