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Kaplan, Dorothy J. – 1987
This document is a short guide to developing and marketing a customized job training course for business and industry. Aimed at administrators/teachers in colleges or universities, the plan covers three main topics: marketing, program design and operation, and on-campus presentations. The marketing section explains how to create a marketing…
Descriptors: Adult Students, Continuing Education, Course Content, Course Organization
Chang, Paul Min Phang – 1980
The development of an off-campus program at the Science University in Penang, Malaysia, is described in this paper. The author sees this development as a case in which administrators mediated successfully in the development and implementation of an educational policy. The program was designed to provide off-campus study opportunities for employed…
Descriptors: Administrative Organization, Administrator Role, Correspondence Study, Course Organization
