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Lefebvre, R. Craig; Flora, June A. – Health Education Quarterly, 1988
The proliferation of community-based health education programs has outpaced the knowledge base of behavior change strategies that are appropriate for public health interventions. This article discusses eight essential aspects of the social marketing process. (JOW)
Descriptors: Adult Education, Behavior Modification, Community Education, Health Education
Peer reviewedStokols, Daniel – American Psychologist, 1992
Offers a social ecological analysis of health promotive environments, emphasizing the transactions between individual or collective behavior and the health resources and constraints that exist in specific environmental settings. Directions for future research on the creation and maintenance of health promotive environments also are examined. (JB)
Descriptors: Behavior Modification, Community Role, Ecology, Health Education
