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Moore, Joann L.; Cruce, Ty – ACT, Inc., 2017
Recent research suggests that the use of student search services is an effective part of a college's student marketing and recruitment strategy. What is not clear, however, is whether participating in a search service is an effective part of a student's college search strategy. To address this question, we exploit a recent change in the choice…
Descriptors: College Students, Marketing, Student Recruitment, Decision Making
Faria, Ann-Marie; Heppen, Jessica; Li, Yibing; Stachel, Suzanne; Jones, Wehmah; Sawyer, Katherine; Thomsen, Kerri; Kutner, Melissa; Miser, David; Lewis, Sharon; Casserly, Michael; Simon, Candace; Uzzell, Renata; Corcoran, Amanda; Palacios, Moses – Council of the Great City Schools, 2012
In recent years, interest has spiked in data-driven decision making in education--that is, using various types of student data to inform decisions in schools and classrooms. In October 2008, the Council of the Great City Schools and American Institutes for Research (AIR) launched a project funded by The Bill & Melinda Gates Foundation that focused…
Descriptors: Academic Achievement, Evidence, Decision Making, Principals


