Offers suggestions for creating a successful college lecture program. Provides tips in the areas of vision, selecting a topic, selecting speakers, publicity, the care and feeding of speakers, and surviving as a student host. (EV)

Explores challenges and potential solutions for implementing a mentoring program at community colleges. (EV)

Setting organizational or program objectives is seen as requiring three steps (brainstorming goals for the year, prioritizing them, and visualizing them as smaller, discrete tasks) and six principles (making goals group-specific, setting deadlines, being realistic and explicit, writing down goals, defining measurable steps, and creating…

Offers advice on providing a successful leadership development program at community colleges: decide on the philosophy of leadership, develop a mission statement, identify resources, start small and do those things well, approach student organizations, and provide food. (EV)

Campus activities programers are encouraged to use creativity and to experiment in incorporating solo, or easily produced, acts into campus events. Ideas include using solo acts as openers or as part of larger special or traditional events. A sample campus survey, designed to discover campus preferences, is included. (MSE)

The merits and methods of providing feedback to students and student organizations to improve performance are outlined. The methods include behavior contracts, self-disclosure, individual vs. group feedback, opinion polls, and positive reinforcement. (MSE)

An effective campaign to recruit members to student organizations must use contemporary marketing strategies. Market positioning involves understanding the prospect's thinking, simplifying the message being conveyed, being first in the prospect's mind, and finding a market niche. The organization should be treated as a product, the potential…

A guide to student fund-raising activities offers 10 rules for successful fund-raising, guidelines for selecting the appropriate kind of event or campaign, and 9 possibilities: selling a popular item; food functions; gaming/gambling events; sporting events; social events; social selling events; talent shows; services; and solicitation. (MSE)

It is logical for groups within the college or university to work together for the institution's common good. Student activities personnel can initiate partnerships on campus in the areas of activities planning, academic and intellectual programing, and governance. It is also important to plan program evaluation and anticipate resistance to…

In programing for commuting students, campus programers must take into account their different schedules, time and family constraints, and logistical considerations. Marketing of the resulting programs must be varied and carefully targeted to the students' location. However, with creativity, programing for off-campus students can be successful.…

Considerations in selecting quality novelty/variety entertainers to perform at colleges and universities are outlined. Advantages of this genre include newness, package marketing, affordability, ease of planning, great visual effects, ease of drop-by programming, custom tailoring, mass appeal. Concerns include limited individual interaction in…

The use of focus groups to assess existing college student leadership efforts and as a step in developing better programs is examined. Procedures include assembling a planning team, identifying information needs, determining the composition of focus groups, soliciting and training volunteers, and using focus group results to design a program. (MSE)

Outside sponsorship of campus lecture programming is discussed. Techniques that have been developed over 36 years at Texas A&M University are highlighted. Setting goals, budgeting and organization, and identifying contributors are described and a glossary of fundraising terms is provided. (MLW)

Campus activities educators can contribute greatly to providing a multicultural environment that not only tolerates but appreciates, values, and celebrates cultural diversity, through the activities and programs they sponsor, the ways they advise, and other educational efforts. (MSE)

Individuals tend to avoid situations they perceive as risky, but positive risk-taking experiences allow people to continue seeking challenge and growth. Campus activities programing may involve risk taking or leadership in group risk taking, either in the activities themselves or in program planning. Leaders must relate risks to group goals to…