Descriptor
| Accountability | 1 |
| Administration | 1 |
| Comparative Analysis | 1 |
| Data Collection | 1 |
| Evaluation Methods | 1 |
| Higher Education | 1 |
| Institutional Evaluation | 1 |
| Marketing | 1 |
| Program Evaluation | 1 |
| Self Evaluation (Groups) | 1 |
Source
| New Directions for… | 1 |
Author
| Jacobson, Harvey K. | 1 |
Publication Type
| Information Analyses | 1 |
| Journal Articles | 1 |
| Opinion Papers | 1 |
Education Level
Audience
Location
Laws, Policies, & Programs
Assessments and Surveys
What Works Clearinghouse Rating
Jacobson, Harvey K. – New Directions for Institutional Advancement, 1978
Various aspects of the institutional evaluation process are discussed including: pitfalls to avoid, choice of indicators, audience, accountability, futures research, technological change, program termination, data sources, longitudinal data, political aspects, advertising, marketing, and internal v external evaluators. (Author/SF)
Descriptors: Accountability, Administration, Comparative Analysis, Data Collection
