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Peer reviewedSaunders, J. A.; Lancaster, G. A. – Higher Education Review, 1980
Student admission criteria and a college's advising and recruitment efforts are viewed from the perspective of a growing higher education establishment trying to attract students. A student selection model is proposed, derived from an "innovation-decision process" (Rogers and Shoemaker), which focuses on applicant behavior and decision-making…
Descriptors: Admission Criteria, College Admission, College Applicants, College Choice
