To meet the challenges of societal change, technological development, and economic retrenchment, libraries must develop problem-solving strategies such as marketing which can help libraries serve their clients more effectively. Marketing components are presented in the context of a customer orientation. (AEF)

"Lively Minds," the Travelling Library Learning Program, involves older adults in Nassau, New York in weekly, 1-hour continuing education programs which use library services and materials for mental stimulation, enjoyment, and empowerment. The overall purpose is to give seniors personal intellectual experiences of the power and resourcefulness of…

Describes a model of Total Quality Management (TQM) developed by the Association of Research Libraries. The issues, elements and processes of a comprehensive TQM-based transition, including commitment by management, linkage to organizational strategic planning, organizational culture, understanding customers, and quality teams are covered.…

Geographic Information Systems (GIS) integrate computer hardware, software, data, and the human mind to bring new perspectives to creative problem solving. The power of GIS is in adding a graphic, spatial dimension to problem solving. Still an emerging technology for most libraries, GIS can be expensive, entails a steep learning curve, and…