Rensselaer Polytechnic Institute (New York) has coordinated a comprehensive fund-raising campaign with special emphasis on several regions of the country. Each regional component is a miniature of the overall campaign. Planning strategies include regional analysis, adaptation of the usual development resources, volunteers and staffing, good…

Techniques used by large and small institutions to trace and keep track of alumni are outlined, based on data from a national survey. Additionally, two articles on recordkeeping are presented. For 19 of the 27 institutions surveyed, information is provided on: institutional data regarding alumni population, staff assigned to tracing lost alumni,…