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| Camping | 1 |
| Costs | 1 |
| Institutional Advancement | 1 |
| Marketing | 1 |
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| Publicity | 1 |
| Scripts | 1 |
| Videotape Recordings | 1 |
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| Camping Magazine | 1 |
Author
| Betz, David | 1 |
| Mankoff, Doug | 1 |
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Mankoff, Doug; Betz, David – Camping Magazine, 1993
Outlines steps in producing videos for marketing camp programs: defining the need for the video and what population it will target; determining a budget based on technical quality and what uses the video will have; and developing and revising a script that highlights the action of the video. (LP)
Descriptors: Camping, Costs, Institutional Advancement, Marketing
