This is the second edition of the seminal text designed to empower educators with an innovative and inspiring conceptual framework for effective teaching. This bestseller is grounded in the synergy of five big ideas for connecting mind, brain, and education research to classroom practice: neuroplasticity, potential, malleable intelligence, the…

Effective strategies for developing the affective work competencies of marketing education students include teaching procedures, acquisition of skills and materials for teaching in the affective domain, and implementation considerations. Affective concerns in marketing can be grouped into three broad types of performance categories--self-concept,…

Designed for teaching students in regular and special education classes, the guide provides an instructional approach (as opposed to a counseling approach) to teaching social and behavioral skills. This approach, based on the premise that behavioral skills can be developed through instruction, drills, and applied practice, employs concepts from…

Classroom activities designed to clarify the thinking of children on the subject of prejudice are presented in this handbook. The major objectives of this module are to understand how stereotypes and prejudices are developed, influences of prejudice on self-perception, understanding the causes and origins of prejudicial behavior and ideas, and…