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Download full textAssociation for Education in Journalism and Mass Communication. – 2001
The Media Management and Economics section of the proceedings contains the following 6 selected papers: "Audience Economics of European Union Public Service Broadcasters: Assessing Performance in Competitive Markets" (Robert GH. Picard); "Remembering the DuMont Network: A Business Case Study Approach" (Walter S. McDowell);…
Descriptors: Advertising, Broadcast Industry, Broadcast Television, Case Studies
PDF pending restorationAssociation for Education in Journalism and Mass Communication. – 1995
The mass communication and society section of the Proceedings contains the following 20 papers: "Media, Bureaucracy and the Success of Social Protest: Media Coverage of Environmental Movement Groups" (Julia B. Corbett); "How People Use Newspaper-Sponsored Community Bulletin Boards: A Field Test of 'The Evansville Courier's' Courier…
Descriptors: Advertising, Broadcast Journalism, Higher Education, Mass Media Effects
Association for Education in Journalism and Mass Communication. – 2001
The History section of the proceedings contains the following 15 selected papers: "Attacking the Messenger: The Cartoon Campaign against 'Harper's Weekly' in the Election of 1884" (Harlen Makemson); "Fact or Friction: The Research Battle behind Advertising's Creative Revolution, 1958-1972" (Patricia M. Kinneer); "Bee So…
Descriptors: Advertising, Censorship, Court Litigation, Higher Education
Association for Education in Journalism and Mass Communication. – 1999
The Qualitative Studies section of the Proceedings contains the following 14 papers: "Disabling or Enabling? Reading Bodies, Technologies, and the Borg of Star Trek" (Mia Consalvo); "Inverted Pyramids Versus Hypertexts: A Qualitative Study of Readers' Responses to Competing Narrative Forms" (Robert Huesca, Brenda Dervin, John…
Descriptors: Advertising, American Dream, Broadcast Industry, Disabilities
