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| Advertising | 2 |
| Course Descriptions | 2 |
| Audience Response | 1 |
| Business Administration… | 1 |
| College Faculty | 1 |
| College Second Language… | 1 |
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| Voght, Geoffrey M., Ed. | 1 |
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| Collected Works - Proceedings | 2 |
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Association for Education in Journalism and Mass Communication. – 1991
The Advertising section of the proceedings contains the following 11 papers: "How to Systematically Design and Develop a Mastery-Based Advertising Skills Course" (Elaine L. Wagner and Andrea T. Smith); "Tolerance for Television Advertising" (W. James Potter and Walter Gantz); "Quenching the Thirst for Personal Information:…
Descriptors: Advertising, Audience Response, College Faculty, Course Descriptions
PDF pending restorationVoght, Geoffrey M., Ed. – 1984
Part VII of the proceedings contains five presentations. They are: "German for the Professions: Specialized German for Engineering and the Sciences" (Hannelore Lehr); "German for Business and Economics: A Three-Level Program at Georgetown University" (Barbara Z. Harding); "German for Business and Economics: Criteria for Selection of Specialized…
Descriptors: Advertising, Business Administration Education, College Second Language Programs, Course Descriptions
