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Muir, Roy, Ed.; May, Jerry, Ed. – 1993
This publication contains 15 papers concerned with the establishment at colleges and universities of new major gift programs or the improvement of existing programs. The papers, all by development professionals in higher education, are as follows: (1) "An Introduction to the Major Gift Process" (Jon Cosovich); (2) "Strategic…
Descriptors: Colleges, Donors, Fund Raising, Higher Education
Council for Advancement and Support of Education, Washington, DC. – 1989
Prepared to assist community colleges in improving their ability to raise money from the private sector, this monograph guides educators from the exploratory phase into the actual implementation of a new fund-raising program. Chapter 1 raises considerations that should be addressed before a college decides to initiate a major private-sector…
Descriptors: Budgeting, Community Colleges, Corporate Support, Donors