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Download full textDoss, D. Adrian; Troxel, Stacy; Sumrall, Bill – American Journal of Business Education, 2010
This paper considered the case of a liberal arts institution of higher learning that is hoping to improve its market competitiveness through the addition of either a graduate certificate program in human resources or the addition of a full graduate degree in human resources. An examination of internal rate of return financial value capital…
Descriptors: Liberal Arts, Competition, Statistical Analysis, Institutional Advancement
