Publication Date
| In 2026 | 0 |
| Since 2025 | 0 |
| Since 2022 (last 5 years) | 0 |
| Since 2017 (last 10 years) | 0 |
| Since 2007 (last 20 years) | 1 |
Descriptor
| Assignments | 1 |
| Business Administration… | 1 |
| Business Communication | 1 |
| Course Objectives | 1 |
| Courses | 1 |
| Internet | 1 |
| Social Networks | 1 |
| Teaching Methods | 1 |
Source
| Business Communication… | 1 |
Author
| Meredith, Michael J. | 1 |
Publication Type
| Journal Articles | 1 |
| Reports - Descriptive | 1 |
Education Level
| Higher Education | 1 |
| Postsecondary Education | 1 |
Audience
Location
| North Carolina | 1 |
Laws, Policies, & Programs
Assessments and Surveys
What Works Clearinghouse Rating
Peer reviewed
Direct linkMeredith, Michael J. – Business Communication Quarterly, 2012
Social media offers an exciting new area for our discipline to produce research and pedagogy that is in high demand by students, industry constituents, and other disciplines. This article discusses why business communication scholars should focus on social media as an important stream of study and outlines an MBA course in social media strategy…
Descriptors: Business Communication, Social Networks, Internet, Business Administration Education
