Given the creativity inherent in advertising, one useful measure of creativity may be the advertising creativity award. Although creativity awards have been used by academics, agencies, and clients as indicators of exemplary creative work, there is surprisingly little research as to what creative elements they actually represent. Senior agency…

This study examined a total of 140 elderly Chinese from China and the United States to investigate the relationship between attitude toward aging, daily activities, general health, education, and other demographics and rated creativity as measured by collage making and storytelling. The result of this study shows that creativity declines with age.…

This study focuses on behavior associated with young art students' developing artistic talent ("skills and art-making behavior") and creativity ("personal expressions of visual information"). The study examines the role of personal expertise in a student's development of problem finding, domain-specific technical skill,…