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Direct linkNorazha Paiman; Muhammad Ashraf Fauzi – Journal of Applied Research in Higher Education, 2024
Purpose: This research aims to build on the pre-existing corpus of literature through the integration of the technology acceptance model (TAM) and usage habit to more accurately capture the determinants associated with social media addiction among university students. This study seeks to delineate how usage habit and TAM may be used as predictors…
Descriptors: Social Media, Addictive Behavior, Technology, Student Attitudes
Maslin Masrom; Abdelsalam Busalim; Mark D. Griffiths; Shahla Asadi; Raihana Mohd Ali – Interactive Learning Environments, 2024
The use of Instagram is becoming increasingly popular among students. Excessive Instagram use (EIU) has become a growing problem that can impact students' lives psychosocially. This study applied uses and gratifications theory (UGT) to explore the impact of social gratification, content gratification, and entertainment along with social presence,…
Descriptors: Social Media, Delay of Gratification, Social Influences, Interpersonal Relationship
