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Download full textLiander, Bertil, Ed. – 1967
The International Marketing Federation (IMF), supported by the Marketing Science Institute, has surveyed IMF member countries and a representative scattering of others to determine the current state and future trends in marketing education. This volume presents the findings of the survey of 21 countries--Argentina, Australia, Canada, Denmark,…
Descriptors: Administrator Education, Business, Business Education, Comparative Analysis
Altbach, Philip G. – 1983
The comparative higher education course offered at the State University of New York at Buffalo is briefly described, and a course schedule is presented, including required and recommended readings for each topic. The course is intended to provide a broad cross-cultural perspective and considers the growth and development of universities in Europe,…
Descriptors: Accountability, Activism, Case Studies, Change Strategies
