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Chunipha Poedloknimit; Chonnapha Punnanan – Journal of International Students, 2025
This study examines the experiences of Chinese students enrolled in Thai private higher education institutions (PHEIs) and investigates the institutional strategies employed to attract and support them. Facing declining domestic enrollment and intensifying competition, Thai PHEIs increasingly view Chinese student recruitment as essential for…
Descriptors: Foreign Countries, Foreign Students, College Students, Private Colleges