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Flostrand, Andrew; Ho, Jason Y. C.; Krider, Robert E. – Journal of Marketing Education, 2016
The use of student self-branding exercises in introductory marketing courses for undergraduate business programs has been growing in popularity due to a number of advantages for students. This article introduces implementation of the "Marketing Me" variant developed and used since 2013 by the authors, wherein alumni are brought in to…
Descriptors: Marketing, Business Administration Education, Introductory Courses, Undergraduate Students
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Belghith, K.; Nkambou, R.; Kabanza, F.; Hartman, L. – IEEE Transactions on Learning Technologies, 2012
Roman Tutor is a tutoring system that uses sophisticated domain knowledge to monitor the progress of students and advise them while they are learning how to operate a space telerobotic system. It is intended to help train operators of the Space Station Remote Manipulator System (SSRMS) including astronauts, operators involved in ground-based…
Descriptors: Foreign Countries, Computer Uses in Education, Instructional Materials, Space Exploration
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Kapralos, Bill; Hogan, Michelle; Pribetic, Antonin I.; Dubrowski, Adam – Interactive Technology and Smart Education, 2011
Purpose: Gaming and interactive virtual simulation environments support a learner-centered educational model allowing learners to work through problems acquiring knowledge through an active, experiential learning approach. To develop effective virtual simulations and serious games, the views and perceptions of learners and educators must be…
Descriptors: Foreign Countries, Experiential Learning, Laptop Computers, Educational Technology
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MacKinnon, Gregory; Saklofske, Jon – Journal of Educational Multimedia and Hypermedia, 2011
A virtual world was created in an effort to supplement the study of the novel "The Natural Daughter". The educational impact of the virtual world experience on college students of English Literature was assessed using concept mapping as a measure of conceptual change. While conceptual change was evident, the origin of the growth was…
Descriptors: Foreign Countries, Computer Assisted Instruction, Internet, Computer Simulation