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Direct linkWu, Changcheng; Jing, Bin; Gong, Xue; Ma, Xunzhou – Journal of Computer Assisted Learning, 2023
Background: Zoomorphism, an obverse of conventional anthropomorphism, has been shown in many cases to be a powerful tool with respect to the metaphorical use of animals. Objectives: This study introduced zoomorphism into the instructional video design of pedagogical agents (PAs). Method: We first developed three image sets, each of which…
Descriptors: Instructional Films, Imagery, Animals, Instructional Design
