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Direct linkHall, P. Cougar; Lindsay, Gordon B.; West, Joshua H. – Journal of School Health, 2011
The influence of media on adolescents' health practices and behaviors, including personal values, beliefs, and perceived norms cannot be overstated. Youth media consumption continues to increase. Media messages are carefully designed to persuade the consumer to believe or do something. Some of the most persuasive media messages can be found in…
Descriptors: Health Education, Health Promotion, Smoking, Behavioral Objectives
