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Direct linkApril F. Kemp; J. Ricky Fergurson; David E. Fleming; Timothy D. Butler – Marketing Education Review, 2025
In today's competitive job market, marketing and sales graduates must be equipped with advanced technology skills to thrive, particularly in utilizing Customer Relationship Management (CRM) systems. This research examines the critical need for CRM skills within marketing and sales education and explores how integrating CRM training into curricula…
Descriptors: College Graduates, Marketing, Business Education, Sales Occupations
Download full textAndrew K. Schulz; Cassie Shriver; Anika Patka; Caroline Greiner; Benjamin Seleb; Rebecca Watts Hull; Carol Subiño Sullivan; Julia M. Sonnenberg-Klein; Roxanne Moore – Advances in Engineering Education, 2025
To address global challenges such as climate change, we must prepare an engineering workforce of sustainability-minded engineers ready to tackle complex socio-technical problems with multiple stakeholders. Frameworks like the United Nations (UN) Sustainable Development Goals (SDGs) have begun to drive structural changes in engineering education,…
Descriptors: Interdisciplinary Approach, Sustainability, Engineering Education, Conservation (Environment)
