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Direct linkXi Song; Xiang Zhou – Sociological Methods & Research, 2025
Social mobility scholars have long been interested in estimating the effect of intergenerational mobility, typically measured by differences in the socioeconomic status between parents and offspring, on later-life outcomes of offspring. In a 2022 article "Heterogeneous Effects of Intergenerational Social Mobility: An Improved Method and New…
Descriptors: Social Mobility, Socioeconomic Status, Differences, Models
Melanie B. Richards; Trena M. Paulus – Marketing Education Review, 2025
The integration of artificial intelligence (AI), and particularly generative AI, into research methods is rapidly transforming both academic and industry marketing research, including both methods practices and education regarding these practices. AI application within methods offers new opportunities for enhancing efficiency, automating…
Descriptors: Artificial Intelligence, Research Methodology, Marketing, Researchers
