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Download full textSupot Rattanapun; Thikamporn Thaweedech; Alan Robert White – Research in Social Sciences and Technology, 2025
The mission statement connects vision and operations. It supports communication between organizations and stakeholders. Readability of the mission statement is important for business communication. This research examines the characteristics of mission statements. The study analyzes the readability of mission statements from several technology…
Descriptors: Position Papers, Readability, Information Technology, Entrepreneurship
