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Juanjuan Wu; Shiman Li; Scott Spicer; Charlie Heinz – Marketing Education Review, 2025
The development of the VR ecosystem presents an unprecedented opportunity for the future of retail. Cultivating the foundational knowledge and skills necessary for retail students to thrive in this environment is essential. This study explores the potential of one such intervention through a Virtual Reality Retailing course that integrates a…
Descriptors: Business Education, Retailing, Computer Simulation, Computer Literacy
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Lara Grow – Journal of Legal Studies Education, 2025
This article describes an in-class exercise that can be used when teaching zoning law to a Real Estate Law or Legal Environment of Business undergraduate course. The exercise requires students to utilize Salt Lake City's zoning code to locate the best site for a restaurant chain given certain locational and operational requirements, and to…
Descriptors: Business Schools, Undergraduate Students, Zoning, Real Estate
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Tianjiao Zhao; Xi Lin; Ri Na – European Journal of Education, 2025
The integration of artificial intelligence (AI) into construction education is transforming how future professionals approach estimation tasks. This study examines the role of Togal AI--an AI-powered estimation tool--alongside the industry-preferred Bluebeam Revu 20 in undergraduate construction education. Through a structured experiment with 60…
Descriptors: Construction (Process), Construction Industry, Building Design, Undergraduate Students